|
|
There are many buy-in opportunities with OTMPC available to you that reflect the wide scope of marketing programs and target markets. Discover how one or more opportunities can meet your marketing objectives by promoting your product or service under the Ontario tourism brand in our key domestic and international campaigns and programs.
Here are highlights of opportunities presently available. Bookmark this page and check back often to find out about new opportunities. Many programs sell out quickly and are available on a first come basis. You can also use our search tool to discover more partnership opportunities that meet your goals and objectives.
Program #24A, B, C, D: 2010-2011 Winter Family Website, www.ontariotravel.net/family The family program is targeted at mom as the main family trip planner. Reach her by advertising with packages, banner ads and calendar box ads on the family website, or via a targeted e-mail to consumers in the OTMPC family segment database.
Booking deadline: Book Now Materials deadline: Book Now! Materials - Packages: September 15, 2010; Banner ads and calendar box ads: September 20, 2010; and e-newsletter ads: December 9, 2010
Program #23A, B, C, D: 2010-2011 Winter Promotional Offers Overnight package listings targeting families, adult/couples and outdoor enthusiasts with a special winter promotional offer for 'Buy 2 nights, get the 3rd night free' will help convert interest to purchase of these experiences. Be part of these special promotional offers to be supported by a multi media campaign, Winter Retail Book, a call-to-action to a seasonal landing page, www.ontariotravel/winter and two e-mail deployments.
Booking deadline: Book Now Materials deadline: Packages: September 15, 2010
Program #23E: 2010-2011 Winter Promotional Offers (Outdoor Enthusiasts) Overnight package listings targeting outdoor enthusiasts with a special winter promotional offer for 'Buy 2 nights, get the 3rd night free' will help convert interest to purchase of these experiences. Be part of these special promotional offers to be supported by a multi media campaign, Winter Retail Book, a call-to-action to a seasonal landing page, www.ontariotravel/winter and two e-mail deployments.
Booking deadline: Book Now Materials deadline: Packages: September 15, 2010
Program #22A and B: Winter Retail Books (English and French) The Winter Retail Books (English and French) largely reflect the wide variety of things to see and do in Ontario for families and couples who may be considering winter getaways. It includes: a calendar of events and signature tourism experiences; and a special section highlighting specific things of interest to Franco-Ontarians. Large and small unit display ads are available to promote your business.
Booking deadline: Book Now Materials deadline: September 10, 2010
Program #21B, C, D, E: 2010 Consumer Website, www.ontariotravel.net (fall/winter) Promote your destination, product or service on the official website of Ontario Tourism. It integrates with Ontario's target markets (families, couples and avid enthusiasts), and provides information to consumers about things to do, packages, travel tips and more. This site is the main call-to-action for OTMPC's brand campaign. Create a listing (premium listing), buy key words (paid placement or search results banner ads), and/or connect via your online booking engine (reservation link/monthly promotional offer).
Booking deadline: Book Now Materials deadline: July 16, 2010
Program #20: 2010-2011 Great Ontario Outdoor Microsite, www.ontariotravel.net/outdoors (fall/winter) This year-round site is an integrated component of the consumer website and showcases key nature and adventure experiences (hiking, nature viewing, seasonal adventures and more). Target your audience via a banner ad on a select page(s).
Booking deadline: Book Now Materials deadline: July 16, 2010
Program #19: 2010-2011 Recreational Motorsports Microsite, www.ontariotravel.nte/goride (fall/winter) Integrated with the main consumer website, www.ontariotravel.net, the site showcases four key experiences across Ontario: ATV, boating, motorcycling and snowmobiling. This site is the main call-to-action for OTMPC's recreational motorsports campaign. Target your audience via a banner ad on a select page(s).
Booking deadline: Book Now Materials deadline: July 16, 2010
Program #18A, B, C D: 2010 Fall Family Website, www.ontariotravel.net/family The family program is targeted at mom as the main family trip planner. Reach her by advertising with packages, banner ads and box ads on the family website, or via a targeted e-mail to consumers in the OTMPC family segment database.
Booking deadline: Book Now Materials deadline: Packages: July 9, 2010; Banner ads, box ads: July 16, 2010; E-newsletter sponsorship: August 6, 2010
Program #15A: 2010-2011 Celebrate Winter (Strategic) Part of the Ontario's Getaway Collections program targeted at adults and couples, the 8 page print inserts promotes pre-holiday shopping and winter seasonal getaways including arts and culture; wine and culinary; spa; soft outdoor and girlfriend getaways. Print and online opportunities are available.
Booking deadline: Book Now Materials deadline: August 25, 2010
Program #15: 2010-2011 Celebrate Winter (Industry) Part of the Ontario's Getaway Collections program targeted at adults and couples, the 8 page print inserts promotes pre-holiday shopping and seasonal getaways including arts and culture; wine and culinary; spa; soft outdoor and girlfriend getaways. Print and online opportunities are available.
Booking deadline: Book Now Materials deadline: August 25, 2010
Program #6A, B Fishing/Hunting Microsites, www.ontariotravel.net/gofish; www.ontariotravel.net/hunting (banner ads): one year (Apr. 2010-Mar. 2011) These year-round sites are an integrated component of the consumer website and promote year-round fishing/hunting products and experiences. Banner advertising opportunities are available.
Booking deadline: Book Now Materials deadline: February 19, 2010
2010-2011 Ontario Travel Information Centre Marketing Opportunities (backlits, poster displays, outdoor kiosks, display cabinets, wall displays and more) The 18 Ontario Travel Information Centres located across Ontario offer exciting high profile advertising opportunities. Increase your exposure to the travelling public. Prices range from $200-$4500. Click on the link below for more details.
Booking deadlines: Immediately Material deadlines: vary per opportunity
Web Site and Call Centre Database Listings - FREE! List your tourism business, service or product on the new OTMPC consumer travel web site for one year - at no charge. The listing includes the following:
- Your company name
- Contact information, including a clickable e-mail address
- A clickable web site address
- A listing under one tourism category, and one sub-category within the selection.
You can also list upcoming events for your organization at no charge. These free opportunities are available year-round.
Upgrade your basic listing to a premium listing for only $200.00. A premium listing includes the above, plus an image, your company logo and a 150-word description.
Many co-operative marketing opportunities are available. Please contact us at otmp.sales@ontario.ca or 1-888-365-4422 to discuss buy-in opportunities in OTMPC seasonal campaigns, travel trade and media activities and publications.
|

|