Advertising Opportunities

There are many buy-in opportunities with OTMPC available to you that reflect the wide scope of marketing programs and target markets. Discover how one or more opportunities can help you meet your marketing objectives by promoting your product or service under the Ontario tourism brand in our key domestic, U.S. and international campaigns and programs. 

Click on the individual opportunities link for details about each program. Bookmark this page and check back often to find out about new opportunities. Many programs sell out quickly and are available on a first come basis.

For assistance related to partnership and advertising opportunities do not hesitate to contact 1-888-365-4422 or otmp.sales@ontario.ca

FILTER AVAILABLE ADVERTISING OPPORTUNITIES BY:


2018-2019 Content Digital Co-Marketing

Cost-share with Destination Ontario as part of our 2018/19 social content & native ad co-marketing partnership to generate lead conversion to your website and raise profile of your tourism product, experience or destination.

Booking deadline: January 23, 2018
Materials deadline:  To be determined with Destination Ontario.

Market: All Markets
Advertising Tactic: Digital
Price Range: $10,000 and above


2018-2019 Paid Social Media

Based on 1 day visit, Destination Ontario’s social media lead will come to your area to promote products and experiences on @OntarioTravel’s social media channels and feature mentions on your social channels. Connect with us to elevate your content, raise top-of-mind awareness, and grow your community and social engagement.

Booking deadline: Book Now!
Materials deadline:  To be determined with Destination Ontario

Market: Ontario
Advertising Tactic: Social
Price Range: $1,501 to $10,000


2018-2019 Ontario Road Map

Reach consumers with the most requested information document with the widest circulation of any travel piece; 575,000 distributed. Get the full picture of Ontario with this map, helps to  navigate the big picture!  

Booking deadline: Book Now!
Materials deadline:  Dec 8, 2017 

Market: Ontario, Quebec, United States
Advertising Tactic: Print
Price Range: $1,501 to $10,000


2018-2019 ONRoute Service Centres

Advertise in all 20 ONroute Service Centres and gain access to over 500,000 consumers daily that travel on the 400 series of highways.

Booking deadline: Book Now!
Materials deadline:  Three weeks prior to launch

Market: Ontario
Advertising Tactic: Digital
Price Range: $1,501 to $10,000


2018-2019 Ontario Travel Information Centres (OTICS)

Impact this travelling, in-market, ready-to-buy consumer group through exciting high profile advertising opportunities from as little as $200 per year.

Booking deadline: Book Now!
Materials deadline: Varies per opportunity and centre

Market: Ontario
Advertising Tactic: Digital, Print
Price Range: $0 to $500, $501 to $1,500, $1,501 to $10,000, $10,000 and above


2018-2019 Ontario Travel Information Centre Outdoor Kiosk

Reach this travelling, in-market, ready-to-buy consumer group, and raise top-of-mind awareness, through this exciting high profile outdoor advertising opportunity from as little as $500 at the province’s Ontario Travel Information Centres (OTICs).

Booking deadline: Book Now!
Materials deadline:  Varies by location

Market: Ontario
Advertising Tactic: Digital, Print
Price Range: $0 to $500, $501 to $1,500, $1,501 to $10,000


2018-2019 ATV World Magazine

Leverage Ontario’s powersports multi-media partnership with ATV World Magazine to inspire Canadian and American off-road enthusiasts to dream, book, travel to, and share their Ontario Getaway!  Co-branded multimedia OTMPC and Partner cost-share partnership.

Booking deadline: Book Now!
Materials deadline:  To be determined with ATV World Magazine

Market: Ontario, Rest of Canada, United States
Advertising Tactic: Other
Price Range: $1,501 to $10,000


2018-2019 ON Snow Magazine/Snowmobiler Television

Leverage Ontario’s powersports multi-media snowmobiling partnerships with On Snow Magazine (OSM) and Snowmobiler Television (STV) and leverage the Ontario brand in this cost-share partnership with OTMPC to inspire Canadian and American enthusiasts to dream, book, travel to, and share their Ontario get-a-way!

Booking deadline: Book Now!
Materials deadline:  To be determined with OSM/STV

Market: Ontario, Rest of Canada, United States
Advertising Tactic: Other
Price Range: $1,501 to $10,000


2017-2018 SnowTrax/DirtTrax Television

Leverage Ontario’s powersports, multi-media snowmobiling and ATV partnerships with North America’s most watched snowmobile and ATV shows, SnowTrax Television and DirtTrax Television. Leverage the Ontario brand in this cost-share partnership with OTMPC to inspire Canadian and American enthusiasts to dream, book, travel to, and share their Ontario get-a-way!

Booking deadline: Book Now!
Materials deadline:  Varies by show

Market: Ontario, Rest of Canada, United States
Advertising Tactic: Digital, Other, Social
Price Range: $10,000 and above


2017-2018 Powersports Consumer Shows

Reach potential new customers face-to-face as an exhibitor at targeted Canadian and U.S consumer shows and leverage the Ontario brand in a cost-share partnership with OTMPC to ensure a robust provincial powersports representation!

Booking deadline: Book Now!
Materials deadline:  Varies by show

Market: Ontario, Quebec, United States
Advertising Tactic: Other
Price Range: $501 to $1,500


2017-2018 ONroute Service Centres

Advertise in all 20 ONroute Service Centres and gain access to over 500,000 consumers daily that travel on the 400 series of highways.

Booking deadline: Book Now!
Materials deadline:  Three weeks prior to launch

Market: Ontario, Rest of Canada
Advertising Tactic: Digital
Price Range: $1,501 to $10,000